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	<title>SherriStockman.com &#187; Dreams</title>
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	<link>http://www.sherristockman.com</link>
	<description>Rants and Musings from an Independent Texas Gal</description>
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		<title>The reality of digital content (lose the cookie, lose the fortune?)</title>
		<link>http://www.roostermoon.com/802/the-reality-of-digital-content-lose-the-cookie-lose-the-fortune/</link>
		<comments>http://www.roostermoon.com/802/the-reality-of-digital-content-lose-the-cookie-lose-the-fortune/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 04:36:31 +0000</pubDate>
		<dc:creator>RoosterMoon Publishing</dc:creator>
				<category><![CDATA[Favorites]]></category>
		<category><![CDATA[Digital Content]]></category>
		<category><![CDATA[Dreams]]></category>
		<category><![CDATA[Fortune Magazine]]></category>
		<category><![CDATA[Ftc Guidelines]]></category>
		<category><![CDATA[Fulfillment]]></category>
		<category><![CDATA[Million Dollars]]></category>
		<category><![CDATA[Million Subscribers]]></category>
		<category><![CDATA[Reality Check]]></category>
		<category><![CDATA[Subscription Sales]]></category>
		<category><![CDATA[Testimonials]]></category>
		<category><![CDATA[Ubiquity]]></category>

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		<description><![CDATA[A magazine with a million subscribers might spend more than a million dollars to deliver a single issue to its subscribers. A million dollars spent on postage, printing, subscription sales, fulfillment, ad sales, sub rights and more. I wouldn't be...<p><a href="http://www.roostermoon.com/802/the-reality-of-digital-content-lose-the-cookie-lose-the-fortune/">The reality of digital content (lose the cookie, lose the fortune?)</a> is a post from: <a href="http://www.roostermoon.com">RoosterMoon Publishing</a></p>



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<li><a href='http://www.roostermoon.com/271/give-your-testimonials-a-reality-check/' rel='bookmark' title='Permanent Link: Give Your Testimonials a Reality Check'>Give Your Testimonials a Reality Check</a> After reading and re-reading the latest FTC guidelines, I’ve come...</li>
<li><a href='http://www.roostermoon.com/448/the-ubiquity-of-competition/' rel='bookmark' title='Permanent Link: The ubiquity of competition'>The ubiquity of competition</a> Sure, there are playoffs in football, but competition is everywhere,...</li>
</ol>

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		<title>The doormat, the jerk and the lizard brain</title>
		<link>http://www.roostermoon.com/707/the-doormat-the-jerk-and-the-lizard-brain/</link>
		<comments>http://www.roostermoon.com/707/the-doormat-the-jerk-and-the-lizard-brain/#comments</comments>
		<pubDate>Sun, 28 Feb 2010 10:38:12 +0000</pubDate>
		<dc:creator>RoosterMoon Publishing</dc:creator>
				<category><![CDATA[Favorites]]></category>
		<category><![CDATA[Act]]></category>
		<category><![CDATA[Bolt Of Lightning]]></category>
		<category><![CDATA[Book Publishing]]></category>
		<category><![CDATA[Brain]]></category>
		<category><![CDATA[Doormat]]></category>
		<category><![CDATA[Dreams]]></category>
		<category><![CDATA[Genius]]></category>
		<category><![CDATA[Human Behavior]]></category>
		<category><![CDATA[Irrationality]]></category>
		<category><![CDATA[Jerk]]></category>
		<category><![CDATA[Lizard]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Procrastination]]></category>
		<category><![CDATA[Reason]]></category>

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		<description><![CDATA[The best reason to be a jerk at work is that of course no one will listen to you or support you or embrace your ideas--you're a jerk. The best reason to be a doormat at work is that in...<p><a href="http://www.roostermoon.com/707/the-doormat-the-jerk-and-the-lizard-brain/">The doormat, the jerk and the lizard brain</a> is a post from: <a href="http://www.roostermoon.com">RoosterMoon Publishing</a></p>



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<li><a href='http://www.roostermoon.com/742/genius-is-misunderstood-as-a-bolt-of-lightning/' rel='bookmark' title='Permanent Link: Genius is misunderstood as a bolt of lightning'>Genius is misunderstood as a bolt of lightning</a> Genius is the act of solving a problem in a...</li>
<li><a href='http://www.roostermoon.com/539/modern-procrastination/' rel='bookmark' title='Permanent Link: Modern procrastination'>Modern procrastination</a> The lizard brain adores a deadline that slips, an item...</li>
</ol>

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		<title>Friday Linchpin Bonus Video: Sunny Bates on passion, fear and balance</title>
		<link>http://www.roostermoon.com/574/friday-linchpin-bonus-video-sunny-bates-on-passion-fear-and-balance/</link>
		<comments>http://www.roostermoon.com/574/friday-linchpin-bonus-video-sunny-bates-on-passion-fear-and-balance/#comments</comments>
		<pubDate>Sat, 13 Feb 2010 11:02:44 +0000</pubDate>
		<dc:creator>RoosterMoon Publishing</dc:creator>
				<category><![CDATA[Favorites]]></category>
		<category><![CDATA[Bonus]]></category>
		<category><![CDATA[Citizen]]></category>
		<category><![CDATA[Dreams]]></category>
		<category><![CDATA[Fear]]></category>
		<category><![CDATA[Finding People]]></category>
		<category><![CDATA[Linchpin]]></category>
		<category><![CDATA[Passion]]></category>
		<category><![CDATA[Reviewers]]></category>
		<category><![CDATA[Sunny Bates]]></category>
		<category><![CDATA[Videos]]></category>

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		<description><![CDATA[Sunny Bates on Linchpins, Passion and Fear. Part of a series.<p><a href="http://www.roostermoon.com/574/friday-linchpin-bonus-video-sunny-bates-on-passion-fear-and-balance/">Friday Linchpin Bonus Video: Sunny Bates on passion, fear and balance</a> is a post from: <a href="http://www.roostermoon.com">RoosterMoon Publishing</a></p>



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<li><a href='http://www.roostermoon.com/236/is-there-a-fear-shortage/' rel='bookmark' title='Permanent Link: Is there a fear shortage?'>Is there a fear shortage?</a> If so, I'm not seeing it. When something is scarce,...</li>
</ol>

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		<title>The least I could do</title>
		<link>http://www.roostermoon.com/556/the-least-i-could-do/</link>
		<comments>http://www.roostermoon.com/556/the-least-i-could-do/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 13:59:15 +0000</pubDate>
		<dc:creator>RoosterMoon Publishing</dc:creator>
				<category><![CDATA[Favorites]]></category>
		<category><![CDATA[Business School]]></category>
		<category><![CDATA[Dreams]]></category>
		<category><![CDATA[Running A Successful Business]]></category>

		<guid isPermaLink="false">tag:www.roostermoon.com://7476a38d529ad435a3615dda9c3fa99f</guid>
		<description><![CDATA[One way to think about running a successful business is to figure out what the least you can do is, and do that. That's actually what they spent most of my time at business school teaching me. No sense putting...<p><a href="http://www.roostermoon.com/556/the-least-i-could-do/">The least I could do</a> is a post from: <a href="http://www.roostermoon.com">RoosterMoon Publishing</a></p>



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		</item>
		<item>
		<title>iPad app of my dreams: the digital talking pad</title>
		<link>http://www.roostermoon.com/555/ipad-app-of-my-dreams-the-digital-talking-pad/</link>
		<comments>http://www.roostermoon.com/555/ipad-app-of-my-dreams-the-digital-talking-pad/#comments</comments>
		<pubDate>Sun, 07 Feb 2010 01:09:55 +0000</pubDate>
		<dc:creator>RoosterMoon Publishing</dc:creator>
				<category><![CDATA[Favorites]]></category>
		<category><![CDATA[App Version]]></category>
		<category><![CDATA[Dreams]]></category>
		<category><![CDATA[Ipad]]></category>
		<category><![CDATA[Killer App]]></category>

		<guid isPermaLink="false">tag:www.roostermoon.com://a9c717a73d0f15f671477a016799d131</guid>
		<description><![CDATA[Here's the spec. If you build it and it's great, I'll use it and I'll blog it. A while ago, I posted about the talking pad and a modern version of it. I think there's a killer app version of...<p><a href="http://www.roostermoon.com/555/ipad-app-of-my-dreams-the-digital-talking-pad/">iPad app of my dreams: the digital talking pad</a> is a post from: <a href="http://www.roostermoon.com">RoosterMoon Publishing</a></p>



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