TEDthink

February 11, 2010 by RoosterMoon Publishing · Leave a Comment
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Can you factor this? If you're like most people, you get a little queasy at the thought. And when you were in tenth grade, you surely wondered why they were bothering you. (the answer is (x-2) times (x-2), in case...

TEDthink is a post from: RoosterMoon Publishing

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Linchpin videos (first in a series)

February 8, 2010 by RoosterMoon Publishing · Leave a Comment
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We're traveling around, finding interesting people and asking them to riff for a minute or two about what makes someone indispensable. Kicking off the weekly series is Gary Vee. Click the picture to view it. We'll do four for February...

Linchpin videos (first in a series) is a post from: RoosterMoon Publishing

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What’s expected vs. what’s amazing

February 4, 2010 by RoosterMoon Publishing · Leave a Comment
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I visited a favorite restaurant last week, a place that, alas, I hadn't been to in months. The waiter remembered that I don't like cilantro. Unasked, she brought it up. Incredible. This was uncalled for, unnecessary and totally delightful. Scott...

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The difference between a bonus and free

February 3, 2010 by RoosterMoon Publishing · Leave a Comment
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Free is something you get, no matter what. A bonus is something you get as an add-on when you purchase something, or trade your attention. The purpose of free is to spread the word, alert the universe and generate interest....

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Why write a book?

January 28, 2010 by RoosterMoon Publishing · Leave a Comment
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If you've never written a non-fiction book, there are a lot of reasons why you might want to. It organizes your thoughts. It's a big project worthy of your attention. Noted. But once you've written a book, it's not clear...

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The 2.0 media tour

January 27, 2010 by RoosterMoon Publishing · Leave a Comment
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[I'll be updating this post all day, just fyi, click through to see the latest update] You know by now that I haven't gone to any traditional media for the launch of my new book - no pitches to newspapers,...

The 2.0 media tour is a post from: RoosterMoon Publishing

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