How to Capture and Captivate Attention
One morning, you go into your mailbox and discover there’s an envelope waiting for you from an unknown source. You bring the package into your living room, tear open the envelope, pull out what’s inside, put on your reading glasses, unfold the letter, and begin to read the contents. After completing all of these steps, you [...]How to Capture and Captivate Attention is a post from: RoosterMoon Publishing
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Superior Value Equals Superior Sales
If your car needed repair work, would you go to a garage that offers free estimates? You likely would. Today, most garages offer them. Not only has it become a customary practice, but also everyone expects a free estimate from mechanics. However, here’s an interesting scenario. Let’s say your car broke down at the worst possible time, [...]Superior Value Equals Superior Sales is a post from: RoosterMoon Publishing
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Making art
My definition of art contains three elements: Art is made by a human being. Art is created to have an impact, to change someone else. Art is a gift. You can sell the souvenir, the canvas, the recording... but the...Making art is a post from: RoosterMoon Publishing
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Why write a book?
If you've never written a non-fiction book, there are a lot of reasons why you might want to. It organizes your thoughts. It's a big project worthy of your attention. Noted. But once you've written a book, it's not clear...Why write a book? is a post from: RoosterMoon Publishing
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