Do you have a media channel strategy? (You should.)
Twenty years ago, only big companies and TV stars worried about media channels. Oprah was on TV, then she added radio. Two channels. Then a magazine. Pepsi set out to dominate TV with their message, and billboards and vending machines....Do you have a media channel strategy? (You should.) is a post from: RoosterMoon Publishing
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Linchpin videos (first in a series)
We're traveling around, finding interesting people and asking them to riff for a minute or two about what makes someone indispensable. Kicking off the weekly series is Gary Vee. Click the picture to view it. We'll do four for February...Linchpin videos (first in a series) is a post from: RoosterMoon Publishing
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The difference between a bonus and free
Free is something you get, no matter what. A bonus is something you get as an add-on when you purchase something, or trade your attention. The purpose of free is to spread the word, alert the universe and generate interest....The difference between a bonus and free is a post from: RoosterMoon Publishing
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Why write a book?
If you've never written a non-fiction book, there are a lot of reasons why you might want to. It organizes your thoughts. It's a big project worthy of your attention. Noted. But once you've written a book, it's not clear...Why write a book? is a post from: RoosterMoon Publishing
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